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The USA and Australia are the most visited non-Asian destinations by residents of Hong Kong |
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The family is the most important part of life; this cultural value of togetherness impacts on travel behaviour |
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There are over 1,400 tour operators and travel agencies in Hong Kong, but around 20 dominate the market |
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Around half the population are thought to have a Facebook account |
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40% Hong Kongers have booked a trip through a travel agent while one-in-three have used a tour operator |
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